Affordable SEO Keyword Research Service from Bill Zhem

I’m Bill Zhem, a solo SEO expert providing keyword research services to help small businesses get found online and increase website traffic and revenue. Proper keyword research is crucial – it allows you to identify high-value keywords potential customers search for. By targeting these keywords, you can dramatically improve visibility and drive more qualified visitors. My affordable keyword research gives you the data to select the best keywords to focus on. This builds the foundation for an SEO strategy that gets you on page one, in front of local customers.

Why Choose Bill Zhem for Keyword Research Services

My Expertise in Keyword Research

With over 10 years of experience in SEO and keyword research, I take a proven, data-driven approach to identifying your most valuable keywords. My methodology includes:

• Comprehensive keyword data gathering through multiple tools to find relevant keyword variations and traffic statistics
• Detailed competitor analysis to reveal gaps in keyword targeting
• Leveraging semantic/natural language search to uncover long-tail variants
• Assessing keyword difficulty and optimization potential
• Providing recommendations tailored to your business goals

What sets me apart from other providers?

• Personalized service and support: You get me as your dedicated SEO advisor
• Transparent processes: I walk you through my keyword research methodology
• Ongoing optimization: I continuously track and improve your organic keyword rankings
• Affordable pricing: Packages to fit any budget
• Rave client reviews: Just read my case studies and testimonials

I take care of the complex, time-consuming keyword research so you can focus on your business. My expertise and dedication to client success is why you can trust me for the keywords that will take your website traffic to the next level. 

My Comprehensive Keyword Research Service

I offer a complete keyword research package to set your website up for SEO success.

Service Components

My standard keyword research package includes:

• Initial strategy consultation – We discuss your business goals, target customers, and desired outcomes from SEO keyword research. This ensures my research is tailored to your needs.
• Competitor keyword analysis – Using multiple tools, I conduct in-depth analysis of your competitor’s current organic keyword rankings. This reveals the terms and phrases attracting traffic to competitors that you can also target.
• Broad keyword discovery – Leveraging keyword research tools and semantic search analysis, I develop a large list of relevant keyword variations for your business. This includes seed keywords, expansions, and long tail keyphrases.
• Keyword grouping – I organize all discovered keywords into topics and intent groups for easy implementation into website pages and content. For example, informational vs transactional terms.
• Traffic and difficulty analysis – Every keyword is assessed for monthly search volume and SEO difficulty factors like backlinks and SERP features. This identifies both high-potential and easy-to-rank opportunities.
• Optimization recommendations – Based on the opportunity analysis, I provide specific prioritized recommendations on which keywords to focus on. I advise keyword mapping to pages and content optimization strategies.
• Ongoing tracking and refinement – I monitor your keyword rankings and add new opportunities over time. My work doesn’t stop at the initial report.

Detailed Breakdown

My comprehensive keyword discovery process leverages multiple research tools and techniques to find relevant, high-potential keywords, including:

• Competitor analysis – Using Ahrefs, SEMrush, and Google Search Console data, I uncover the terms and phrases your competitors rank for. This identifies proven keywords to target.
• Seed keyword expansion – Starting with your business name, product/service terms, and other core keywords, I use keyword grouping tools like UberSuggest to find additional related keywords and long-tail variations.
• Google autocomplete analysis – This reveals what local searchers are actively querying related to your business. I incorporate these high-intent keywords.
• FAQ and topic clustering – Analyzing your top content and user questions, I extract even more latent keywords and semantic connections.
• Long-tail research – Tools like Soovle help discover more granular, multi-word keyphrases with lower competition.
• Local keyword opportunities – For service area businesses, I identify geo-modified terms by city/region to attract local customers.

Customizable Options

• Industry-specific keywords – For your niche, I research terminology, product names, acronyms, and jargon to speak your customers’ language.
• Location-based keywords – My geo-modified keyword analysis targets customers in your geographic service areas.
• Category and subcategory keywords – I drill down into all faceted keywords for your products, services, and content categories.
• Brand keyword targeting – I find branded variants matching your products and business name for brand-building SEO.
• International targeting – For global businesses, I uncover keywords in other languages and for specific foreign markets.
• Long-tail keyphrase expansion – I dig deeper into extended keyphrases targeting nuanced search intents for content.
• Voice search optimization – I identify conversational keywords and questions for voice assistants like Alexa.

I’m here to provide the keyword insights tailored to your business growth strategy. Just let me know what you need and I’ll deliver actionable keyword research to increase your website traffic and revenue.

What You Get from My Keyword Research

When you choose me for keyword research, here’s what you can expect:

Key Deliverables

• Prioritized keyword list – An actionable list of your highest potential keywords to target, tiered by priority. Includes key metrics like search volume and difficulty.
• Competitor keyword analysis report – An overview of keywords driving traffic to your competitors, so you can capitalize on the same opportunities.
• Keyword research methodology – I outline the process, tools, and techniques used to maximize relevance.
• Keyword grouping framework – Your keywords organized by theme, category, and searcher intent for easy content and page mapping.
• Traffic forecast estimates – Projections for how much traffic each keyword opportunity could drive.

Ongoing Support

• Optimization recommendation call – I advise how to align page content and structure with your new keywords.
• Rank tracking and additional keyword discovery – I monitor new keyword opportunities and progress over time.
• Access to tools – Ongoing access to keyword research tools to expand your list.
• Dedicated account management – I’m available anytime for keyword strategy questions.

Get the actionable keyword insights you need to increase your website visibility and traffic. I handle everything from research to implementation recommendations!

My Proven Keyword Research Process

I take an in-depth, collaborative approach to keyword research that sets you up for long-term SEO success.

Step-By-Step Process

1. Strategy Session – We meet to align on business goals, target customers, and desired research outcomes. This ensures a tailored approach.
2. Competitor Research – Using multiple tools, I conduct thorough analysis of your top competitors’ keyword rankings.
3. Broad Keyword Discovery – Leveraging various keyword generation tools and techniques, I develop an expansive list of relevant keyword opportunities.
4. Keyword Grouping (Clustering) – I organize keywords by theme, intent, and other attributes for easy implementation planning.
5. Opportunity Analysis – Every keyword is assessed for expected traffic volume and difficulty factors to identify “low-hanging fruit”.
6. Priority Recommendations – Based on opportunity analysis, I provide specific recommendations on the highest-potential keywords to target.
7. Implementation Guidance – I advise how to optimize pages and content for your priority keywords through calls and access to tools.
8. Rank Tracking – I monitor rankings and search for new keyword opportunities over time to refine your strategy.

Communication and Collaboration

Throughout the process, I provide full transparency into my methodology and findings. We collaborate to ensure the research matches your business goals. My support doesn’t stop at the final report – I’m available to advise the implementation and optimization of your new keywords.

Keyword Research Tools I Use

To deliver the most comprehensive and insightful keyword research for your business, I leverage a robust toolkit of paid and free keyword research tools:

Free Keyword Research Tools

• Google Keyword Planner – Get search volume data directly from Google. Useful for initial research.
• Moz Keyword Explorer – Offers historical ranking data to gauge keyword difficulty.
• KeywordTool.io – Helps find long-tail variations of seed keywords.
• YouTube Keyword Tool – Discover what people search for on YouTube.
• Bing Keyword Research Tool – Tap into Bing’s underutilized data source.

Paid Keyword Research Tools

• Ahrefs Keywords Explorer – My go-to for discovering competitor keywords and search volume data.
• SEMrush Keyword Magic Tool – Great filters to refine large keyword lists. Provides opportunity analysis.
• AlsoAsked – Specialized for uncovering related long-tail questions.
• Loganix – Strong AI semantic analysis for expansive keyword discovery.
• Victorious SEO – Human expertise combines with software for ideal keyword lists.

General Keyword Research Tools

• Moz Keyword Explorer – Good for historical ranking data.
• SEMrush Keyword Magic Tool – Filters help pare down keyword lists.
• Ubersuggest – Generates related long-tail keywords from root keywords.
• Ahrefs Keywords Explorer – All-in-one keyword data from leading tool.

Other Notable Keyword Research Services

• SE Ranking – Full-service keyword research from an SEO agency.
• KeywordTool.io – Cost-effective self-service keyword ideas generator.
• Spectroomz – Specialized focus on revealing negative keywords.

With this extensive toolkit, I leave no stone unturned in identifying the very best keywords for your business to target in 2023 and beyond.

Client Success Stories

My proven keyword research process has helped businesses across industries increase their website traffic, rankings, and revenue. Here are just a few examples:

Local Law Firm – 218% Increase in Organic Traffic

A small personal injury and family law firm in Chicago was having trouble getting found online and attracting new clients. Through comprehensive keyword research, I uncovered over 300 relevant geo-targeted and practice area keywords with high search volume that they weren’t ranking for yet in the crowded legal market.

By optimizing pages and content for these localized and long-tail keywords, the law firm was able to dramatically improve their visibility and organic traffic from local searchers. Within 5 months of implementing my keyword recommendations, the firm increased their monthly organic traffic by 218%. This influx of new potential clients from SEO allowed the firm to expand their case load and hire additional attorneys.

Ecommerce Retailer – 89 New Keywords Ranking on Page 1

An e-commerce company selling home goods and furniture had a limited keyword footprint, ranking on page 1 of Google for just 12 main keywords. In order to expand their visibility, they hired me to perform an extensive keyword research project.

Through a data-driven discovery process leveraging keyword grouping tools and Google autocomplete, I uncovered over 900 new long-tail keyword opportunities related to their products that consumers were actively searching for. I delivered specific recommendations on which terms to prioritize based on difficulty, traffic potential, and relevance.

By optimizing their website and product content for these new long-tail keywords, the retailer grew their page 1 rankings from 12 keywords up to 101 within a year. The additional keyword volume allowed them to expand their market reach and increase monthly sales by 15%.

Tech Startup – 174% More Keyword Volume

A B2B software startup had launched a unique new analytics platform but struggled to get visibility and attract users. The founder hired me to perform branded keyword research to help showcase their proprietary technology and edge over competitors.

Using keyword grouping techniques around their product name, unique benefits, and industry terminology, I identified over 100 new branded keyword opportunities related to their platform. Over 6 months of targeting these keywords, the SaaS startup increased branded search volume 174%. The visibility established their brand as a leader in analytics software and supported their rapid customer growth.

Affordable Keyword Research Pricing

I offer transparent, value-based keyword research pricing to fit any budget. Packages start at $199 for comprehensive keyword discovery and go up to $2,000 for expanded research with ongoing optimization.

My base keyword research package includes:

• Competitor analysis
• 100+ keyword list
• Keyword grouping
• Opportunity analysis
• Priority recommendations
• Optimization consultation

This provides immense value at just $199 by uncovering all the most relevant keywords you need to boost your rankings.

For larger businesses or advanced keyword strategies, expanded packages go deeper:

• 2,000+ keywords
• Long-tail keyword discovery
• Local/geo-modified keywords
• International keywords
• Ongoing rank tracking and consulting

Keyword Research Packages

I also offer custom packages tailored to your specific business goals. Reach out for a free consultation to discuss your ideal keyword research plan. My pricing reflects the tremendous value I provide through highly actionable keyword reports proven to increase rankings and traffic.

Common Keyword Research Mistakes

Keyword research is a crucial step in search engine optimization (SEO) and can significantly impact your online presence. Here are some common keyword research mistakes to avoid:

1. Not doing your keyword research: Skipping or winging your keyword research means you create content without a single idea of what your audience is searching for.
2. Ignoring search intent: Focusing solely on search volume, ignoring user intent. Rather than focusing on how many people use a search query, focus on search intent or the reason why someone is searching.
3. Targeting overly broad keywords: Targeting keywords that are too broad can be problematic. These keywords often have a high search volume, but they are also highly competitive, making it difficult to rank for them.
4. Choosing keywords by gut instinct: Relying on gut instinct for keyword research can leave you with keywords that are too broad, don’t match search intention, or are too competitive to go for.
5. Ignoring competition that is too tough: Going after keywords with too tough competition is a costly mistake that SEO newbies may unknowingly make.
6. Picking keywords that are irrelevant to your customers: Choosing keywords that match your customer’s concerns is a critical step in the keyword research process.
7. Focusing on too specific keywords: Focusing on keywords that are too specific can limit your reach and make it difficult to attract new customers.
8. Not updating your keyword research list regularly: Make sure to update your keyword research list or sheet regularly. Your audience may change, and new keywords may emerge.
9. Not assessing keyword competition: Neglecting to assess keyword competition can lead to cannibalization, which is when you target the same keyword on multiple pages and compete with yourself.
10. Not following up with topical research on the main keyword: Use keyword research to optimize your existing content. One of the places to do it is Google Search Console where you can see which keywords are driving traffic to your site.

Avoiding these pitfalls requires professional help and investment in keyword optimization. It’s crucial to gather the right keyword information and implement strategies for local SEO, PPC, semantic SEO, and web design to ensure your online presence aligns with user intent and achieves high rankings in the SERPs.

FAQs

Wondering about keyword research services? Here are the answers to some common questions:

Contact Bill Zhem to Start Your Keyword Research

I provide expert keyword research services to help businesses like yours find and rank for the most valuable SEO keywords. My knowledge and experience can unlock new online opportunities for your company.

To begin leveraging proven keyword research, contact me:

• Phone: +1 916 370 79 51
• Email: support@localseogig.com
• Contact Form: https://www.localseogig.com/contact-me/

During our consultation, I’ll analyze your target audience, competitors, website, and goals to create a customized keyword research plan. My methodology blends AI tools with human insight to identify low-competition, high-value keywords that align with search intent. This will allow me to develop the right keywords to dramatically improve your SEO visibility, website traffic, and conversions.

Don’t leave your search engine rankings to chance. Contact me today to start leveraging my comprehensive keyword research services for online success!

Useful Links for Local Business Owners on Keyword Research

Here are some useful links on keyword research for local business owners:

1. https://zoelarkin.com/free-keyword-research-tools-for-small-business/: This article lists 16 free or very cheap keyword research tools that are useful for small business owners. It also provides a flowchart to help with content mix and examples from a service business.
2. https://ahrefs.com/blog/local-keyword-research/: This guide explains the importance of local keyword research and provides a five-step process for conducting it. It also covers topics such as tracking local keyword rankings and dealing with multiple locations.
3. https://www.wordstream.com/keywords: WordStream’s Free Keyword Tool is a fast and easy way to find the keywords your business needs to drive traffic through search. It offers unlimited searches and results, and allows you to filter your keyword results and volume/performance data geographically.
4. https://zapier.com/blog/best-keyword-research-tool/: This article lists the four best free keyword research tools, including Moz Keyword Explorer and Google Keyword Planner. It also explains the importance of choosing the right tool and simplifying your workflow.
5. https://optinmonster.com/best-keyword-research-tools-to-boost-your-organic-traffic/: This article lists 21 keyword research tools to drive traffic and sales, including Google Keyword Planner, Ahrefs Keyword Explorer, and SEMrush. It also explains the importance of keyword research and how it can help attract potential customers to your site.